¬ed is a one of a kind upscale (fictional) boutique. It offers beautiful ways to dress up an every day gift for that special someone or friend. There is an extensive collection of greeting cards, stationary, envelopes, wrapping papers, and gift tags for sale, all with an intriguing, unique, and witty flair. The cards were created with wit in mind, because no one should take life too seriously. The typeface used on each card was hand drawn and converted into a real typeface.
Photos by Chelsea McNamara.
Typeface that I designed for the project.