This was a complex four week challenge that our team had to create assets for in just under a month. But it was all for a good cause—in support of hunger relief!

I was the lead that created the visual identity that was to be used and distributed in creating all member facing communications throughout the 4-week program. Below you will see just a snapshot of designs my team created for this event, but not limited to: logo, email, brand and Instructor social- including IG feed and story, blog, and official team swag. Also created were the assets seen on the App; hardware notifications, home screen notifications, in-app notifications, collection banners, official badges, and more. Additionally, I helped concept for the website, and worked with the agency to create fun social gifs for our members to use to show their progress on IG.